Merging and splitting themes in qualitative analysis

To merge or to split qualitative codes, that is the question…   One of the most asked questions when designing a qualitative coding structure is ‘How many codes should I have?’. It’s easy to start out a project thinking that just a few themes will cover the research questions, but sooner or later qualitative analysis tends towards ballooning thematic structure, and before you’ve even started you might have a

Top-down or bottom-up qualitative coding?

In framework analysis, sometimes described as a top-down or 'a-priori' approach, the researcher decides on the topics of interest they will look for before they start the analysis, usually based on a theory they are looking to test. In inductive coding the researcher takes a more bottom-up approach, starting with the data and a blank-sheet, noting themes as the read through the text.   Obviously, many researchers take a pragmatic approach,