Easy interface, powerful qualitative tools

Cartoon of Quirkos bubbles on a laptop

Qualitative research with Quirkos is a fresh experience.

Everything is visual, colourful and engaging. Use the same intuitive interface and features across Windows, Mac, Android or Linux. Projects save after each action so you don't lose work.

Whether you are just starting qualitative analysis or you are a seasoned professional, the process is quick, and keeps you close to your data. Quirkos is the best way to work with in-depth, 'small data'.


The Quirkos Canvas view of themes and topics

  The canvas view represents the topics in your project as bubbles  

Cluster overlap views

  Cluster views visualise connections in your thematic coding  

Comparison queries

  Side-by-side views let you see how different respondents compare  

Properties and metadata

  Define your qualitative sources with properties and metadata  

Graph of source properties

  Record your notes and memos in your sources  

Integrated synonym search

  Text search includes selective synonym options  

Interactive reports

  Share findings with interactive and customisable reports  

Word export

  Export your coding to Word, complete with coloured highlights  

Spreadsheet import

  Bring in data from spreadsheets or on-line survey platforms  

Fast code and retrieve

Coding is how you define a section of text as being relevant to a particular topic or node. It's what usually takes the most time in qualitative analysis and when using text coding software, so Quirkos tries to make coding as quick and easy as possible. Just drag and drop a selection of text onto one of the bubble 'Quirks' to assign the text to that code. Quirks grow whenever a section of text is added to them, with the relative size showing the importance of themes emerging from our sources.

  • Group codes by sub and sub-sub categories
  • View coded text by node, or in context of the source
  • Colour-coded highlights show topics within the text
  • Sort topics by size, name, or manually
  • Full undo/redo, and remove coding at any time
  • Keyboard short-cuts for fast coding
drag and drop coding

Quirkos bubble themes

highlighting text

Exploring qualitative data

searching text in Quirkos and activating synonyms


Powerful qualitative software tools let you search through the text for keywords, helping you quickly find and code relevant sections.

  • Fast results, showing all your previous coding
  • Code directly from the search results
  • Search one source, or the whole project at the touch of a button.
  • Each search result expands to show surrounding context
  • Integrated synonym search for related words and antonyms
  • Refine the search to particular sources or existing coding
  • Save searches to re-run later


The cluster view lets you see if topics are being coded together as you go through your text. Themes get automatically closer the more they are related, which lets you see connected nodes, and the text that overlaps. This can check your assumptions or give you insight into themes you never thought were connected.

qualitative analysis with Quirkos

side-by-side comparison of coding by demographic characteristics


Each source in Quirkos can be defined by a unlimited number of categories. The software gives you the power to look at results just from a sub-group of your sources, for example by gender or an age-range. You can even run two queries in a side-by-side comparison view, and see the difference in results from one group to another.

Word clouds

Visualise your qualitative data with word clouds and word frequency data, showing the words and themes emerging from your data. Create them for the whole project or selected sources for comparison, and customise them just the way you want them.

qualitative word clouds with Quirkos

Sources and mixed-methods research

Your Quirkos project can contain dozens of sources, and you can manage and categorise them in any way you like, with discrete, numerical or multiple values properties. Include interview transcripts, articles, memos or any other qualitative source, and know you can work with them all, or just the sources you need.

Import text, PDF and Word files directly, or create a new source directly from text copied to the clipboard. Any data you can open on your computer you can paste into Quirkos, including websites and even Facebook posts.

When working with mixed-method survey data which includes qualitative and quantitative data, you can create structured question projects to analyse them, and bring in all your data into Quirkos. Bring closed and open-ended questions into Quirkos in a click from spreadsheets, or survey platforms such as LimeLM and SurveyMonkey. Code the open-ended responses, and analyse the results by your discrete or numerical properties. Quirkos software can also produce graphs and reports to summarise your quantitative and discrete data.

Learn More about mixed-methods»

The source browser in Quirkos


The bubble canvas

A text-based report

Getting your data from your qualitative project out to the real world is a quick and flexible process with Quirkos. Users can export a report only covering certain respondents: want to show only the quotes from women aged 18-24? No problem.

Or generate reports for the whole project, complete with graphical views, with all your coded text sorted as you like it. Get images to load straight into PowerPoint or Word, generate PDF reports to share with clients, or create a quick printed copy. You can also create a dynamic and interactive website of your findings which visitors can explore, and customise it with your organisation's visual identity.

Quirkos even lets you export a source as a Word file, complete with all your coding as colour-coded highlights to share or print. You can also export your work as CSV files, to bring your work into Excel, SPSS or other qualitative analysis software for further statistical analysis.

You can view an example interactive report here


Quirkos was designed with teamwork in mind. All actions are logged with the user's name or initials, so you can see who made what changes and when. Compare one person's work with another's in a graphical view, and even undo all the work during a specific period of time. Merge files together so researchers can work remotely.

Since Quirkos files are compatible across all supported platforms, you can continue qualitative analysis on the train using a tablet, and share via e-mail or Dropbox to a colleague working on a laptop or desktop.

Quirkos software makes qualitative research so intuitive that even clients and research participants can get involved in the analysis process. Why not all work around a tablet or touchscreen computer in a group session? Researchers can even give the data to the participants or clients to analyse or explore in their own time.

Drawing of Quirkos on a laptop

International text support

Multiple languages in one file

Whatever language your text is in, bring it together with Quirkos.

Quirkos has built-in support for working in multiple languages, and any kind of script. Integrate data sources from Latin based languages, right to left scripts such as Arabic and Hebrew, and even logographic, syllabic and featural based systems such as Chinese, Japanese or Korean.

If your qualitative research is multi-lingual, you can include different languages in the same project, and code across sources from different languages. Just type, copy and paste, or import from an existing source: script types are all detected automatically. In fact, sources can be of mixed scripts, so you can see conversations or translations in multiple languages. You can even perform basic word searches in different languages.

Free trial buttonWhy not give qualitative research with Quirkos a try?
Download a one month free trial today for Mac, Windows or Linux.