Mixed-method surveys

Combining and analysing quantiative and qualitative data

Quantitative and discrete data

Quirkos lets you integrate any type of discrete or quantitative data into your research project. Each of the sources or participants in your projects can be described by any number of properties that you define. For example, you could record discrete categories such as gender, occupation or social group.

You can also use numerical values, and display results from a specific age range or income bracket. Quirkos summarises these values across all your sources, and generates overview distribution graphs that update on-the-fly or can be included in a report.

Discrete and numerical properties

Graph showing overview of source property

Surveys

Coding and data entry on a tablet

Mixed-method surveys

Quirkos has a dedicated mode for working with structured surveys and questionnaires, that allows you to define a question once, and have different responses for each participant. It even includes built in values for common questions, so you can quickly input yes/no or true/false responses, or even Liket scale values from 1-10 or strongly agree through to strongly disagree.

By storing already entered values, Quirkos makes it quick to do data entry from paper based questionnaires or telephone interviews, directly into the package you can do all the analysis in. You can also use Quirkos on any Android tablet to do data entry in the field, and get started on the analysis in quiet moments or on the train back to the office.

Data import

If you already have your data in an electronic format, Quirkos makes it easy to import your responses ready for analysis. As well as supporting batch import of text and Word files, you can bring in tabular data, including quantitative, discrete and long-form open ended questions from a CSV file. This lets you quickly analyse respondent data from a variety of dedicated market research on-line platforms, or even SurveyMonkey, Excel or Google Docs. Explore your answers qualitatively, and use quantitative data to find patterns.



searching text in Quirkos and activating synonyms


Ready to give Quirkos a try? Download a one month free trial today for Mac or Windows.